Use of Logo

Use of Logo


1. IBMS`s Logo Policy:

a)     IBMS`s certification marks indicate conformance of the organization`s management system with the requirements of the applicable ISO standard. b)     In line with the requirements specified in ISO/IEC 17021-1, Logos are not an indication of product conformity, and as such are not to be used on a           product, or in a way that may be interpreted as denoting product or performance conformity.
c)     IBMS`s policy governing any mark that it authorizes certified clients to use. This assures, among other things, traceability back to IBMS. There is no ambiguity, in the mark or accompanying text, as to what has been certified and which certification body has granted the certification. This mark shall not be used on a product or product packaging seen by the consumer or in any other way that may be interpreted as denoting product conformity.

2. IBMS Mark:


Guidance on acceptable usage of IBMS Mark – Logos

Use

IBMS Logo Mark

a)     Marketing materials – Such as brochures, advertisements, web sites, videos, etc.

Yes – IBMS logo must be accompanied by your company name/logo, and location.

b)     Stationary – such as business cards, labels, envelopes, letter heads, invoices, etc.

Yes – you may use the IBMS Mark if marketing materials are related to your approved scope. Mark should be of a size such that all features are clear.

c)     On Product

d)     On Laboratory, calibration or inspection reports

No

 

No

e)     On vehicles

Yes – IBMS logo must be accompanied by your company name/logo, and location.

f)      On flags and banners

Yes

g)     Greeting cards and calendars

Yes

h)     On primary packaging

No

i)      On secondary packaging

No – But you can make a statement like “Manufactured under an approved ISO 9001 quality system”

j)      On signs

Yes

k)     Billboards

Yes

l)      On Certificates of compliance

Yes- Must be accompanied by a disclaimer indicating that registration only applies to the quality system

m)   Promotional materials

Yes


3. IBMS`s control of ownership

 

3.1. IBMS requiresthat you, as a client organization:

 

a)      Conformto IBMS requirements when making reference to its certification status incommunication media such

as the internet,brochures or advertising, or other documents,

b)      Donot make or permit any misleading statement regarding its certification,

c)      Donot use or permit the use of a certification document or any part thereof in amisleading manner,

d)      Uponsuspension or withdrawal of its certification, discontinue its use of alladvertising matter that contains a referenceto certification, as directed by IBMS,

e)      Amendall advertising matter when the scope of certification has been reduced,

f)       Donot allow reference to its management system certification to be used in such away as to imply that IBMS

certifies a product(including service) or process,

g)      Donot imply that the certification applies to activities that are outside thescope of certification, and

h)      Donot use its certification in such a manner that would bring IBMS and/or certificationsystem into disrepute and lose public trust

 

3.2   IBMSexercises proper control of ownership and takes action to deal with incorrectreferences to certification status or misleading use of certificationdocuments, marks or audit reports. Such action could include requests forcorrection and corrective action, suspension, withdrawal of certification,publication of the transgression and, if necessary, legal action

 

4.0 Marketing Your Registration

 

Achieving ISOapproval still places you amongst an IBMS group of companies who candemonstrate that they have an effective quality system. This is good news andis worth shouting about. So how can you leverage our brand and yourregistration?

 

1.      Placebanners on your building

2.      Usethe logo on your letter heads

3.      Usethe logo on your business cards

4.      Advertiseyour company worldwide onwww.ibmscert.com (ask us fordetails)

5.      Advertiseyour approval on a web site. Include a statement on your system approval inyour marketing material, if you state clearly that the system approved (not theproduct) you can also use our logo (see page 2).

 

IBMS is alwaysready to help and advise you on how to maximize your registration.

IBMS will take suitable action to deal with incorrectreferences to the registration system or misleading use of registration marksfound in advertisements, catalogues, etc.

 

NOTE - Such action could include corrective action,withdrawal of registration certificate, publication of thetransgression and, ifnecessary, other legal action.