Use of Logo

1. IBMS’s Logo Policy:

 

a)    IBMS’s certification marks indicate conformance of the organization’smanagement system with the requirements of the applicable ISO standard.

b)   In line with the requirements specified in ISO/IEC 17021-1, Logos arenot an indication of product conformity, and as such are not to be used on aproduct, or in a way that may be interpreted as denoting product or performanceconformity.

c)    IBMS’s policy governing any mark that it authorizes certified clients touse. This assures, among other things, traceability back to IBMS. There is noambiguity, in the mark or accompanying text, as to what has been certified andwhich certification body has granted the certification. This mark shall not beused on a product or product packaging seen by the consumer or in any other waythat may be interpreted as denoting product conformity.

2. IBMS Mark:                                                                                                                                                                                                                                                               

Guidance on acceptable usage of IBMS Mark – Logos
Use	IBMS Logo Mark
a)    Marketing materials – Such as brochures, advertisements, web sites, videos, etc.	Yes – IBMS logo must be accompanied by your company name/logo, and location.
b)    Stationary – such as business cards, labels, envelopes, letter heads, invoices, etc.	Yes – you may use the IBMS Mark if marketing materials are related to your approved scope. Mark should be of a size such that all features are clear.
c)    On Product  d)    On Laboratory, calibration or inspection reports	No   No
e)    On vehicles	Yes – IBMS logo must be accompanied by your company name/logo, and location.
f)      On flags and banners	Yes
g)    Greeting cards and calendars	Yes
h)    On primary packaging	No
i)      On secondary packaging	No – But you can make a statement like “Manufactured under an approved ISO 9001 quality system”
j)      On signs	Yes
k)    Billboards	Yes
l)      On Certificates of compliance	Yes- Must be accompanied by a disclaimer indicating that registration only applies to the quality system
m)   Promotional materials	Yes

 

3. IBMS’s control of ownership

 

3.1. IBMS requires that you, as a client organization:

 

a)   Conform to IBMS requirements when making reference to its certification status in communication media such as the internet, brochures or advertising, or other documents,

b)   Do not make or permit any misleading statement regarding its certification,

c)    Do not use or permit the use of a certification document or any part there of in a misleading manner,

d)   Upon suspension or withdrawal of its certification, discontinue its use of all advertising matter that contains a reference to certification, as directed by IBMS,

e)   Amend all advertising matter when the scope of certification has been reduced,

f)     Do not allow reference to its management system certification to be used in such away as to imply that IBMS certifies a product (including service) or process,

g)   Do not imply that the certification applies to activities that are outside the scope of certification, and

h)   Do not use its certification in such a manner that would bring IBMS and/or certification system into disrepute and lose public trust

 

3.2 IBMS exercises proper control of ownership and takes action to deal with incorrect references to certification status or misleading use of certification documents, marks or audit reports. Such action could include requests for correction and corrective action, suspension, withdrawal of certification, publication of the transgression and, if necessary, legal action

 

4.0Marketing Your Registration

 

Achieving ISO approval still places you amongst an IBMS group of companies who can demonstrate that they have an effective quality system. This is good news and is worth shouting about. So how can you leverage our brand and your registration?

 

1.    Place banners on your building

2.    Use the logo on your letter heads

3.    Use the logo on your business cards

4.    Advertise your company worldwide on www.ibmscert.com  (ask us for details)

5.    Advertise your approval on a web site. Include a statement on your system approval in your marketing material, if you state clearly that the system approved (not the product) you can also use our logo (see page 2).

 

IBMS is always ready to help and advise you on how to maximize your registration.

IBMS will take suitable action to deal with incorrect references to the registration system or misleading use of registration marks found in advertisements, catalogues, etc.

 

NOTE - Such action could include corrective action, withdrawal of registration certificate, publication of the transgression and, if necessary, other legal action.